Yana Ponomarova is a Data Scientist at Capgemini. She’s passionate about data products and data-driven business models. She has a background in Business Research; she developed event models in Finance and behavioral choice models in Marketing. Over the last two years, she worked on Natural Language Processing for relationship extraction and various Machine Learning applications. She also has been working with Big Data technologies (Hadoop, Spark) for batch and real-time treatments to develop scalable analytical pipelines. Such scalable implementations are at the core of new products development and business transformations with predictive analytics that constitute Yana’s everyday activities.